How to attract the best!


Taking on the best of the best reflects positively on your company’s progress and employer brand. Not to mention the fact that it does wonders for your productivity. It’s more essential than ever to know how to find and hire these talented individuals. 

With skills shortages rife across key sectors in the UK, many candidates unwilling to move, and an increasing demand for jobs, it’s hard to always be on the ball when it comes to plucking out the best individuals from the talent-pool haystack. 

But, at the end of the day, you need to make the best use of your time when hiring. To help make it easier, we’ve put together some top tips on how to recruit employees effectively. 

Write a strong job advert 

No candidate is going to respond to a job advert that’s vague and makes no sense.

First things first, you need to ensure that there are no spelling and grammar errors in your job posting. Any typos are going to make your business look unprofessional and poorly organised; which is never a good first impression. 

Furthermore, you should consider breaking down the body of the job description using bullet points. This is a great way to recruit employees effectively, as you can highlight the most important information clearly. This enables candidates to understand the role and its requirements very quickly; ultimately increasing their likelihood of applying for the job. 

You should also be sure to include a section in the job advert that promotes your company culture. Most professionals are looking for a work environment that’s fun, supportive and offers a good work-life balance. As such, make sure to mention any work perks such as social events, mentor schemes or flexible working policies. 

Introduce an employee referral scheme 

Another great way to recruit employees effectively and cut down time and cost per hire is to introduce an employee referral scheme. 

After all, existing employees aren’t going to recommend someone who’s going to make them look bad. As an added bonus, it’s likely that your staff members will interact with like-minded people who’ll fit in well at your company from day one. 

An added benefit of an employee referral scheme is that you can be sure that your current employees have spoken highly of your business. Indeed, no one is going to apply to work in a company which their friend has told them is completely awful.  

Remember, it’s important to reward employees for endorsing great talent. Not only will it encourage more referrals, but it will boost company morale. Financial bonuses tend to work well as an incentive for staff members and you can easily adjust them depending on the seniority level of the new hire. 

Check out the competition 

If you want to recruit employees effectively, you’ll also need to keep an eye on the competition. After all, if you aren’t offering sky-high salaries, flexible working, brilliant perks, discounts and an outstanding company culture; but your competitors are, you’ll struggle to secure the top talent.  

Remember, employee’s have plenty of choice right now and they won’t want to undersell themselves. They’ll always want to get the best deal. So, look at it like you’re selling a service that needs to be at the top of its game. 

A handy way of doing this is to use employee review sites and social media to check what employees and candidates are saying about your competitors. You can then see what your competitors are doing right and what they’re doing wrong.  

This enables you to find your USP, improve what you offer your staff members and ultimately recruit employees effectively. 

Alongside this, you should keep an eye on where they’re advertising their jobs to ensure you‘re taking the best approach to reaching your target audience. 

Recruit employees effectively

Overall, it’s clear that businesses of all sizes want to find the best candidates to fill their positions. This means you’ll need to make use of all the amazing resources and tricks out there. 

If you do so, you’ll find that you’re able to attract and retain the most talented individuals around; people who will contribute positively to every aspect of your business.